About

Julie Foster is an experienced entrepreneur and expert in aromatherapy, spa and skincare products.

Selling her own successful business to an international fragrance house in 2009, Julie now helps others develop their ideas, bring their products to life and then on to the shelves.

Julie started her career with the National Trust, where her role included bespoke design for the Chelsea Flower Show. Later moving to Mercedes Benz as a marketing executive, providing her with valuable experience working as part of a premium brand.

Training as an aromatherapist, Julie started her own business, Potions and Possibilities. Producing handmade aromatherapy products throughout the world, Julie’s drive and passion for holistic therapy saw her open the British School of Aromatherapy where she trained and taught aromatherapy massage and beauty therapy.

Julie has lectured and written for the Telegraph, Daily Mail and Good Housekeeping, as well as being featured by Country Living and Country File as a rural entrepreneur.

Her experience, knowledge and mentoring have inspired Julie to use her expertise to help other entrepreneurs develop their own signature range. It takes courage and determination to start a product line and Julie has brought together a team of talented people and companies to ensure each brand has the care and attention that it needs.